Nacho King was acquired by Tao Corporation last 2020 and the distribution model pivoted from direct selling to modern trade and ecommerce.
Maxweb was tasked to create the digital strategy and execution for the new brand objectives.
Execution
- Social Media Marketing
- Performance Marketing
- Search Engine Optimization
- Website Development
- Influencer Marketing
Initiated eCommerce Placement: Website, Lazada and Shopee
200+% increase in online and offline sales
Influencer Partnership: TikTok and other Social Media platforms
1M+ people reached monthly
